Drought tolerant perennial with white cup shaped blooms usually found growing in poor soils. I planted it in heavily amended soil, and I think it was too rich for it. It was eaten up during the heat of the summer by flea beetles. I thought the too rich soil was the cause; however, Judith Phillips in Plants For Natural Gardens, wrote about this same occurrence in native soils. Phillips hypothesized this may be a way for tufted evening primrose to escape summer’s heat. However, my plant died, rather than just going to ground.

You can't have just one. As soon as you plant one, you'll have a drift, then a sweep, then a field if you have the space. But I still don't consider the prairie coneflower to be invasive, merely pleasant. Next to the Indian Blanket, the Mexican Hat shouts Southwest prairies. And its a tough hombre. If your stand becomes too dense or too much, just weed some out. They're adaptable to most native soils and will thrive on available or once a month supplementation. Coneflowers bloom yellow, reddish or brown late spring into fall and make an attractive display when mixed.